APCER - Cookies

Cookie Policy

What are Cookies?

Cookies are small text files that are placed on your device by the websites that you visit. They are widely used to make websites work, or work more efficiently, as well as to provide information to the owners of the site. The use of cookies is now standard for most websites.

The different categories of cookies are:

  • Necessary: These cookies are necessary for the website to operate. Our website cannot function without these cookies, and they can only be disabled by changing your browser preferences.
  • Statistic: These cookies allow us to measure and report on website activity by tracking page visits, visitor locations and how visitors move around the site. The information collected does not directly identify visitors. We drop these cookies to help us analyze the data.
  • Functionality: These are used to recognize you when you return to our website, enabling us to personalize our content for you, greet you by name and remember your preferences (for example, your choice of language or region).
  • Marketing: These cookies help provide personalized and relevant information, as well as track the effectiveness of our digital marketing activities. Social media cookies are set by a variety of social media services that we add to the website to allow you to share content with your network of contacts. They also allow tracking the browser on other websites and creating a profile of interests, which may affect the content that the visitor views on other websites that he visits. If you do not allow these cookies, the visitor will not be able to use these sharing tools.

Why do we use Cookies?

APCER uses different cookies to improve your user experience. Cookies make navigating websites faster and easier by ‘remembering’ you, either for the duration of your visit or for repeat visits. They can also help to ensure that the advertisements you see online are more relevant to you and your interests. In addition, cookies can help us to analyze the use of our websites and online content (analytics cookies) and they can also facilitate/track the interaction on our websites and online content with social media (e.g. links to social media sites, like buttons, etc.).

Our Cookies?

For the describe purposes, we inform our users that APCER uses the following cookies on its website:

Youtube YSC Used to track the views of videos on YouTube pages Session Marketing
Youtube VISITOR_INFO1_LIVE Tracks viewing of Youtube videos on the website. 6 months Functional
Youtube "yt-remote-device-id Stores the user's video player preferences using embedded YouTube video. Persistent Functional
Youtube "yt.innertube::requests Stores the user's video player preferences using embedded YouTube video. Persistent Functional
Youtube "yt.innertube::nextId Stores the user's video player preferences using embedded YouTube video. Persistent Functional
Google Analytics _ga This cookie is typically written to the browser upon the first visit to the Websites. If the cookie has been deleted by the browser operator, and the browser subsequently visits apcergroup.com, a new _ga cookie is written with a different unique ID. In most cases, this cookie is used to understand whether a visitor is a single time visitor or a repeat visitor to the Websites and it is updated with each page view. Additionally, this cookie is provided with a unique ID that Google Analytics uses to ensure both the validity and accessibility of the cookie as an extra security measure. 2 years Statistics
Google Analytics _gat_gtag_ Defined to distinguish visitors. 1 minute Statistics
Google Analytics _gat This cookie name is associated with Google Universal Analytics, according to Google documentation it is used to throttle the request rate - limiting the collection of data on high traffic sites. It expires after 10 minutes. 10 minutes Statistics
Google Analytics _gid This cookie stores a unique user session identifier. 24 hours Statistics
Google Analytics __utma This is one of the four main cookies set by the Google Analytics service which enables website owners to track visitor behaviour and measure site performance. It it used to calculate new and returning visitor statistics. The cookie is updated every time data is sent to Google Analytics. 2 years Statistics
Facebook _fbp This is a cookie set by Facebook and is used to deliver a series of advertisement products such as real time bidding from third party advertisers. 3 months Marketing
Salesforce Pardot pardot The session cookie called pardot is set in your browser while you are logged in as a user or when a visitor accesses a form, landing page, or page with a Pardot tracking code. The cookie indicates an active session and is not used for tracking. 10 years Marketing
Salesforce Pardot visitor_id < accountid > The visitor cookie includes a unique visitor ID and the unique identifier for your account. The account identifier makes sure that the visitor is tracked on the correct Pardot account. The visitor value is the visitor_id in your Pardot account. This cookie is set for visitors by the Pardot tracking code. 10 years Marketing
Salesforce Pardot pi_opt_in < accountid > " The pi_opt_in cookie is set with a true or false value when the visitor opts in or out of tracking. If a visitor opts in, the value is set to true, and the visitor is cookied and tracked. If the visitor opts out or ignores the opt-in banner, the opt-in cookie value is set to false. The visitor cookie is disabled, and the visitor is not tracked." 10 years Marketing
Salesforce Pardot visitor_id < accountid > -hash The visitor hash cookie contains the account ID and stores a unique hash. This cookie is a security measure to make sure that a malicious user can’t fake a visitor from Pardot and access corresponding prospect information. 10 years Marketing
Salesforce Pardot lpv < accountid > The LPV cookie is configured to prevent tracking multiple page views on a single asset within a 30-minute session. For example, if a visitor reloads a landing page multiple times within a 30-minute period, this cookie will prevent each reload from being tracked as a page view. 30 minutes Marketing
Google Doubleclick IDE It stores information about how the user uses the website and any other advertisements prior to visiting the website. It is used to give users relevant ads based on their user profile. 2 years Marketing
Google Doubleclick test-cookie The purpose of this cookie is to determine whether the user's browser supports cookies. 15 minutes Marketing

Cookie Management

All browsers allow the respective user to accept, refuse or delete cookies by selecting the appropriate settings in their respective browser. Please note, however, that disabling cookies may partially or completely affect your browsing experience on the Website.

In this sense, it is recommended that you configure this it in the Settings or Preferences menu of your chosen browser, and if you are still not completely satisfied with the information provided, please consult www.allaboutcookies.org.


APCER reserves the right, at any time and without prior notice, to amend, add, update, or delete, in part or in full, this information about cookies. When any changes occur to the functionalities or services provided, the list presented here must be updated, without the exclusion of any of the cookies provided here.

It is therefore recommended that users periodically consult this page to check whether any updates or changes have actually been made.


If you believe you have not received sufficient clarity and information about the issues presented here and if you have questions, comments, or doubts regarding this Cookie Policy (as well as regarding any other information processing practices on this Website), contact us at:

Rua António Bessa Leite, 1430 - 1º Esq.
4150-074 Porto - Portugal
t. (+351) 229 993 600
f. (+351) 229 993 601
This email address is being protected from spambots. You need JavaScript enabled to view it.

Date of last update: 18.03.2023
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